kat vellos https://weshouldgettogether.com/blog/how-are-you-alternatives Instead of ‘how are you?’ - ‘What’s been in your tabs lately?’ ‘What’s something you’re looking forward to or something you’ve been dealing with?’ ‘What’s been on your mind that you want to talk about?’ ‘What do you do or don’t want to talk about today?’
"If you were a character in a book, what would your readers be yelling at you to do?" — @ESYudkowsky
Instead of asking “what do you do?“, a more standard question when meeting someone should be “In what ways are you weird?” or “what’s broken about you?” - Alain de Botton. Alain runs the School of Life,
https://www.productlessons.xyz/article/stop-being-hero Practical: What is the direct thing you make possible? Emotional: What do your customers aspire to be? What will help them survive and thrive? How can you help them step into their new identity with what you make? Hint: Pay close attention to the words they use because they reveal how you should describe your offering Narrative: Why is this the right thing for the world?
Picking what to do - https://thetwentyminutevc.com/joshsilverman/ - over the next 10-20 years, what would be a great accomplishment I can be really proud of? Will I learn a ton, will I work with amazing people, and will I gain skills that expand optionality instead of constrain them? -
Who are 5 of your raving fans? Who do your customers care about impressing, and what would help them do that? What is one subconscious assumption you’ve made about 2021? What’s your backup plan if it’s wrong? What are the 2nd-order questions that you should be asking to better understand your customers/clients/community? What are the 3-5 values driving your company/decisions? As you add or change priorities for your business in 2021, what are Are you prepared for (more) supply chain disruptions? If your best employee or contributor leaves, quits, or dies -- will your company still thrive? Can you work on this for the next 15 years? Is your business built off a temporary need or a moat that deepens over time? How would your customers feel if they could no longer use [insert your product here]? What is the one thing that you do tangibly better than your competitors?
asking authors - if you could change one thing about the book since publishing what would it be? -
end of interview questions - if you could wave a magic wand and everybody has to do one thing you say what would it be - the Ted talk question -
Favor interrogative-led questions over leading Questions. A leading question attempts to get the listener to agree or disagree with a premise you feed to them. An interrogative-led question often begins with the words: who; where; what; when; why.
Imagine the responses to these two questions: - "Did you like the movie?" (Leading) - "What did you think about the movie?" (Interrogative-led)
Never ask a yes/no question. Don't ask "Are you satisfied with your current provider?" rather "What do you like/dislike about your current provider?". The wrong answer to a yes/no question ends the conversation. using a yes ladder: https://youtu.be/G0ZZJXw4MTA
Investing - phin barnes on venture stories - questions to build relationship - questions that expose you have done some background work - "what's your purpose for the company?" Before how its gonna work and why its gonna win - product - explain to me like a 5 yr old what problem you are trying to solve - what's the decision process prior to adoption - what makes product harder to stop using over time - how does it get more useful as you scale - don't evaluate product as is - market - don't focus on market size - ppl always make mistakes on mkt sizing and creation - "what do you see about the mkt structure" - "is there a fundamental shift you are riding to success" - what if it plays out differently? what would be the first sign this is happening? What would you do then? - seeing how they adjust to uncertainty - distribution - unfair advantage - "can you walk me thru how you're acquiring customers" -> stop - team - be spiky not well rounded - open ended questions - how what when where why, - short - no long preamble (not 3-5 mins) - direct - encourage answers that produce more info than you're looking for - double barreled qtns give them a choice - they only pick the one they wanna talk about - "what would you do if x happened" vs "if x happened would you do Y?" - get comfortable with silence - 8-15s - create space for founder to talk beyond talking points - don't be afraid to ask naive qtns - "what do you mean by that" - "why is that the case?" - "if I understand you correctly" - recap - let them go deeper
two part metaquestion - whos the person you most want to meet in the world - you are sitting next to them on a 2 hour flight - what question do you ask them?
What should I be observing? I have a personal philosophy of 'always be learning and observing'. I feel that the more we can do this, then the more answers naturally gravitate towards you.
What is it the community is doing and talking about? What is important in your industry right now? What are they excited about? What annoys them? What is their vision? Why are they really there? What’s stopping them from going somewhere else?
What conversations are happening? The things people talk about are the clues you need. Pay attention to them. Be a good student and take notes!
What is (not) being talked about? Is there a gap that can be served? Who are the people that you can help? Who are the people that can help you? Do you have anything to add to the conversations? Who aligns with your way of thinking? How does your vision fit within these current conversations, if at all? Taking the time to understand what people are talking about is your competitive advantage. The more time you take doing this, the more opportunities you will naturally discover that no one else will.
What is the vision of the organization? Much of what community building is about is getting people to believe in the direction you are heading. They have to love, want, or need to be a part of it.
How can you get people excited about your vision? Does your vision actually matter? How will your vision be helping people? What can you do to build trust? Why should they follow your vision over someone else’s? Does your vision overlap with the values they hold? Does your vision stand a chance in the future? Is your vision too big? How can you break it down into smaller and meaningful actions?
What values do we hold? The world is changing fast. The values and rituals that use to be formed from religion and culture no longer exist. We are multicultural and we need to redefine the values and rituals that matter to us today.
Who are you? Who are you not? Who do you want to be? What new and exciting values can we co-create? What new rituals can be formed? How can we be less afraid of becoming the people we want to be? What boundaries can we positively break? This, to me, is perhaps one of the biggest areas of change and impact we can have as community builders. What we value is changing, constantly and increasingly quickly. How can we stay connected with all these moving pieces?
What trends are happening right now? Personally, I mostly look at trends from a technological, business, or cultural perspective. You may have different focuses.
Whatever trends you focus on, please don’t dismiss them. You only need to look back 1(!), 5, 10, 15 years ago to see how the world has dramatically changed.
There are so many questions you should be asking yourself, such as:
How are people changing their behaviors? What are their spending habits like? What tools are people (really) using? Where are people naturally showing up? Where and how is it hard to get people involved? What behaviors are people naturally adopting? Where are others succeeding, or failing? How are people trying to gather? How are people frustrated or tired?