Pariplay Continues North American Expansion With Hard Rock Bet Launch In New Jersey

NeoGames S.A., a provider of end-to-end iLottery and iGaming solutions focused on technology, announced that its subsidiary Parplay continues to expand its presence in North America through partnerships with the Hard Rock Digital and Hard Rock Bet platforms in New Jersey. The new partnership sees Parplay launch slot games through its fusion aggregation platform at its gaming studio, Wizard Games.

A variety of feature-rich, innovative slots are available to New Jersey hard rock bet players, including top performers such as Dragons of the North, Spirit of Mustang, and Wolf Rich.

This launch adds several existing partnerships in New Jersey, further strengthening the wizard game's presence in key markets. The studio's games are also available live in other parts of North America, including Michigan, West Virginia, Alberta, Ontario, and Atlantic Canada.

Hard Rock Digital recently launched its Hard Rock Bet platform in New Jersey, providing a highly rated and easy-to-use online experience for players across the state. Beyond the slots in Wizard Games, Hard Rock Bet's offerings include classic titles and games found on the casino floor of the Hard Rock Hotel & Casino Atlantic City.

The Wizard Games slots are well-established across major European markets, and the title also has a strong resonance with local players across North America, a key growth area for the studio.

Tachi Maimon, iGaming President and Director of NeoGames, said, "New Jersey is a very important market for us, so we are excited to grow further with Hard Rock Digital. We have a fantastic portfolio of high-quality content, and we look forward to bringing our games to more players through a fruitful partnership."

Grant Williams, senior vice president of casinos at Hard Rock Digital, said, "We are excited to add our expanded and innovative portfolio of wizard games to our highly rated Hard Rock Bet platform in New Jersey. With a wide range of slots, table games and live dealer options, Hard Rock Bet is entertaining our players like no one else can."

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