The company has now joined the recently launched mobile sports betting segment at Empire State, strengthening its position as a top brand for iGaming payments and affiliate marketing on the continent.
New York decided to legalize mobile sports betting in April last year, and in November, the New York State Game Commission led the expansion by identifying a total of nine operators as Greenlight. Since the market is officially a live broadcast where New Yorkers can enjoy bets comfortably at their homes, the first several operators began accepting bids in early January this year.
Paysafe is working with operators through a premium payment gateway to process online deposits and payments for Empire State's new online sports betting scheme. In addition, the company is empowering several operators' state-based partnership programs. NYS Mobile Sports Betting Market Expected to Reach $1B In Annual Revenue.
The platform has more than 20 years of experience in collaborating and supporting North American and international game operators. Last year alone, the company expanded its footprint across Arizona, Connecticut, Louisiana, Michigan, Montana, Virginia, and Wyoming. Also, in the third quarter of last year, the company appointed former Draft Kings and Jack Pocket Leader Jack Cutler.
Mr. Cutler is now given the responsibility to guide and lead the company's new North American iGaming division, which aims to deliver an innovative operator-first growth strategy. The department currently supports game brands that offer payment services and affiliate marketing in a total of 18 states, and has also partnered with PlayAlberta, ALC, BCLC, Loto-Queébec and OLG in Canada.
Also last year, operators such as FOX Bet, Golden Nugget Online Gaming, and Points Bet expanded their existing partnerships with payment platform providers. The company has also acquired several new partners, including Fubo Sportsbook, PlayUp, SuperBook™ Sports and WynnBET, and is now using Paysafe's existing credit and debit card payments. It also helped Skrill USA adjust the wallet for the iGaming brand.
the long-awaited release
After a long wait, New York State officially launched its mobile sports betting framework on January 8, 2022. In the morning, a total of four game operators launched an online sportsbook app for the state. The four operators were Caesars Sportsbook, DraftKings, FanDuel and Rush Street Interactive, and the state entered a new chapter in the iGaming industry.
BetMGM received all regulatory approvals shortly after the launch of the first four operators and became the fifth online sports betting operator in Empire State. This became a reality on January 17, 2022, and it welcomed better people with great bonuses and promotions. For example, there was a risk-free first bet of up to $1,000 as well as a chance to win $200 for $10 in an NFL wild card round
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