Playtech BGT Sports unveils retail cash-out improvements


Store customers will now be able to experience cash withdrawals over more events and for longer periods with margin improvements to PBS' proprietary self-service betting terminals (SSBTs).

In high-preference matches, the cash-out option is open for longer, making the tool more likely to be used in multiple bets. Previously, players had to wait for traders to determine the outcome, but now, even if it's not offered as an option, preference prices are taken into account during the match.

Reduced downtime has significantly lengthened time for customers to bet and cash in, increasing equity turnover and operator revenue.

Tennis matches are no longer interrupted, and football matches are played much faster after events have occurred in which players change the end and change the game, such as goals or penalties.

With further improvements, margins will now remain more consistent across market types and price periods. Overrounds are now shared equally among selections, allowing for more competitive pricing and a better user experience for bettors.

The upgrade of the PBS cash withdrawal tool is expected to further enhance the betting experience for retail customers while aligning high-priced stores with online stores.

John Petit, managing director for UK, Ireland, Asia and Australia at Playtech BGT Sports, said: "We believe that the retail space can and should deliver a digital-like experience, and one way is to improve cash out capabilities.

"With lower downtime, consistent margins and more events that are temporarily available in conjunction with cash withdrawal options, customers can enjoy the flexibility and options of offering bets they deserve."

The improvement in cash withdrawal services follows the recent announcement of the PBS MatchAcca tool, which, for the first time in the retail sector, allows customers to create their own single match multipliers based on relevant contingencies.

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